In 2017, a client launched a side hustle in Texas. By 2023, they had outgrown their original visual identity and were ready for rapid expansion. Our goal was to refresh their brand to reflect this growth.

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After a discovery process, we revamped the logo, redefined the brand's tone of voice, and partnered with a developer team in India to rebuild the website. We also designed fresh print materials and visual assets to align with the new direction, positioning Slickblinds for nationwide expansion.